Experience World Class Education
Who We Are
Premiere Birmingham is a tradeshow for the professional beauty industry where licensed professionals connect with manufacturers and distributors of hair, nail and skincare products. With over 225 classes offered, Premiere Birmingham is a venue with multiple resources for discovering new techniques, new trends and new products. Come join us in Birmingham, October 23-24, 2022 and further your career!
Premiere Birmingham is the place to explore everything that’s happening in the beauty industry – from the hottest hair color trends and cutting techniques, to high fashion nail art, edgy barber designs, in-demand dayspa procedures and plenty more! Licensed professionals are welcomed to this exclusive beauty industry tradeshow to connect with manufacturers and distributors of every area such as hair, nail, and skincare!
The Exhibitor List will be available in August 2022.
The classroom education schedule will be available in August 2022.
Exhibit Floor Open 9:00am – 6:00pm
Education 9:00am – 6:00pm
Exhibit Floor Open 9:00am – 4:00pm
Education 9:00am – 4:00pm
Birmingham-Jefferson Convention Complex
2100 Richard Arrington Jr. Blvd. North
Birmingham, AL 35203
Showcase your talent and compete to win cash prizes! Premiere offers the chance for competitors worldwide to show off their skills and gain valuable experience. Join the industry’s hottest new talent and experienced industry greats. With the chance to win top prizes, this is your opportunity.
The Competitions will be available in August 2022.
Who Can Attend
Premiere Birmingham is open exclusively to members of the professional beauty industry and not open to the general public. No family, friends or anyone under the age of 16 (including infants) will be permitted. Verification of credentials is required for all attendees. Below you will find who is eligible to attend and the accepted verification documents.
Sunday 9am to 6pm
Monday 9am to 4pm
Click on contract and terms. Fill out the contract and please be sure to include a 50% deposit.
The booth does not include carpet but can be rented through Freeman the decorator. You may also provide your own flooring. Please note drayage fees may apply.
Electric will not be included with your booth rental but you can order electricity through the convention center.
All contracts require a 50% non-refundable deposit.
We do not offer lead retrieval at this time. We are working to add this feature in the future.
Please click on the education application, fill out the information and send the application to our education department.
Yes, you may set up your own booth.
Yes, you may carry in your own product as long as you are not using a shipping company.
A booth confirmation will be emailed to you 60 days prior to the show.
No, Wi-Fi is not included. Wi-Fi can be ordered from Smart City.
A password & link will be emailed to your company 30 days prior to the show.
Badges can be picked up on Show Site at Registration, A Photo ID will be required for everyone picking up a badge.
Please click on this link for parking information https://bjcc.org/maps-and-directions.php
All exhibitors are responsible for hiring their own models. A list of Modeling Agencies can be found in our Service Kit under Exhibitor Information.
Please go directly to the loading dock & the Dock Master will direct you to the self-unloading ramp.
Online registration is available throughout the duration of the show.
- Log in to your Premiere Shows account.
- Visit https://premierebirmingham.premiereshowgroup.com/customer/DownloadableDocuments
- Select the printer icon to the left of your name.
You should automatically receive your emailed redemption code 1-2 business days after your transaction.
If you do not receive an email with redemption instructions, please call 1-800-335-7469 ext. 3 or email email@example.com
Register for a Premiere Shows account. Visit https://premierebirmingham.premiereshowgroup.com/redeem-sap-tickets and follow onscreen instructions.
Register for a Premiere Shows account. Visit https://premierebirmingham.premiereshowgroup.com/redeem-voucher
Register for an account with Premiere Shows and purchase your show pass. Visit https://premierebirmingham.premiereshowgroup.com/PremierShows/category/39 to register for workshops.
You may rent a wheelchair via scootaround at https://scootaround.com/en
Please contact one of our qualified Customer Experience Agents who will be happy to assist you. Call 1-800-335-7469 ext. 3 or email at firstname.lastname@example.org
To provide attendees with the following:
- Content that is forward-thinking, relevant and actionable
- Emerging trends, concepts, solutions and best practices that may be immediately implemented
- Knowledge to develop growth initiatives and become a catalyst for innovation
Our event attendees are looking to hear from fellow beauty industry professionals. Premiere will, however, consider proven experts operating from outside the beauty industry on a case-by-case basis.
- Contact details including speaker name, job title, company affiliation, mailing address, email address, and telephone number
- Brief bio in paragraph format
- Session title
- Five learning objectives that will explain what you are looking to deliver to attendees
- Past speaking experience
Education sessions are limited to the maximum of two co-presenters. Panel discussions can accommodate up to three panelists plus a moderator.
For the Premiere Birmingham Trade Show, each approved speaker is provided with a three (3) staff badges, one (1) 60 minute classroom presentation time and basic audio visual – screen and a/v stand.
Most education sessions and panel discussions at Premiere Birmingham are not recorded.
Speakers are encouraged to provide approved handout materials to attendees. Speakers may distribute hard copies in the sessions at their own expense. Promotional and sales-based literature may not be distributed at any time.
To maintain the program’s credibility and attractiveness, sales are prohibited in the education sessions. More specifically, education sessions may not be used as a sales platform for any speaker’s company, products, or services. However, speakers may exchange business cards and other contact information to interested parties to connect with them upon request.
Sales are not allowed in the session rooms. DVDs and education books may be sold at the discretion of Premiere.